Pricing analytics
On top of the live competitive feed: the layer that turns prices observed into prices decided.
- built on the live scrape
- optimal price-point recommendations
The challenge
There was no analytics layer to show what actually drives pricing in the segment, or how to price their own products optimally against the market.
What we built
Pricing analytics on the chemicals line: identify the factors that move pricing in the segment and recommend optimal price points from market insight, built on the CS-07 scrape.
The outcome
Category pricing calls made with evidence: position known, drivers understood, price points recommended before they ship.
Bring the problem. Leave with a scope, a timeline, and the number it should move.